Weekly Inspiration #1 (Debut)
Taking my daily stroll through the World Wide Web, I came across the website for Schematic, an interactive agency (via Communication Arts). Using Flex and Flash, the whole of the website is featured as one big page, which you can navigate using a traditional menu or by using controls to zoom in and out of the site’s content. It reminds me of the project by Jeff Raskin wherein you can, theoretically, zoom infinitely into the website’s content in order to view the minute details of a map or image while still remaining within the original spatial context of the web page. Similarly, this past summer at the TED conference, Blaise Aguera y Arcas of Microsoft Live Labs demonstrated Photosynth, which, putting it simply, reconstructs three-dimensional space by compiling images into a highly mutable, scalable, and navigable visual representation of a physical location. These technologies seem to be breaking away from conventional hierarchies and silos of information. Instead, by flattening the virtual landscape and creating new interactions and relationships between documents and data, users can begin to experience more personalization and control in how they choose to navigate a website or system.